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My Favorite CF+V Foundations

Monday, March 5, 2018



One thing people seem to struggle with when switching over to cruelty free items is makeup, specifically foundation. The good news is, there is a wider selection than you’d think ranging from drug store to luxury brands. In today’s blog, I’m going to go over a few of my absolute favorites. If you’re looking for the ultimate cruelty free and vegan foundation guide, head on over to Logical Harmony here. After you see the list, you will realize there really is no excuse not to swap out items that are tested on animals for more ethical options! 

To start off, I’m going to go over my personal skin type as that definitely plays a part in the type of foundation I wear. I have normal to oily skin and tend to get shiny after only a couple of hours particularly in my T-zone/center of my face. I have larger pores on my cheeks near my nose, and my skin is unfortunately very acne prone, which has resulted in pigmentation and slight scarring over the years. Before any unwarranted advice, I have a skincare regimen that I follow religiously. You could eat off of my face. I have seen multiple dermatologists and I have been on Accutane twice. The flair ups that I get are from an internal, hormonal issue, not from wearing makeup. On the bright side, I have virtually zero wrinkles, so it’s not all bad. 

So why am I even telling you all of this? Your skin type and skin issues are extremely important when choosing a foundation. Due to my particular concerns, I tend to go more for fuller coverage foundations that have a satin to matte finish. This helps cover the imperfections I don’t want to be seen, and this sort of formula lasts better on my skin. I usually go for more full coverage foundations also because if I ever do want to sheer it down, it is easy for me to do so by mixing it with some moisturizer or using a damp beauty sponge like the Beauty Blender. I also love and actually prefer the EcoTools Total Perfecting Blender, which you can find in Ulta and Target! 




The Lineup 

Marc Jacobs Re(marc)able Full Cover Foundation Concentrate: This foundation is my absolute favorite and the name is true to the product. This stuff is no joke and covers absolutely everything with the smallest amount. It dries to a natural (or as natural as you can get) finish, and lasts FOR EV ER. I wore this on my wedding day and did not have to touch up once, which is a big deal for me! It is not overly matte or powdery, and comes in 22 shades (definitely room to expand their range). It almost gives your skin a soft focus finish and while it is on the pricier side, it is worth it. This is geared more toward people with normal to oily skin.

Jane Iredale Glow Time® Full Coverage Mineral BB Cream: Usually you hear "BB cream" and think minimal/light coverage. That is not the case with this! This is a great summertime foundation if you like a little more coverage as well as sun protection, as this has SPF 17-25 (which does result in a bit of flashback). I definitely consider this medium coverage with a glowy to satin finish, and it can be layered. Although it has a more dewy finish, I find that it does last well when set with powder. A bonus with Jane Iredale products is that they utilize cleaner ingredients in their products. This can be great for all skin types, but may not last as long on extremely oily skin. 

Cover FX Natural Finish Foundation: Cover FX's entire line of cosmetics is vegan, and everything is dermatologist tested. While I wouldn't consider them a "clean" line, they are void of parabens, fragrance, gluten, mineral oil, and talc, which are all irritants. This foundation is one I typically stick to in the winter months, as it is water based and more hydrating. It has even more of a glowy finish than the Jane Iredale BB Cream, so when the weather gets warmer I don't reach for it as much. If you have oily skin, I would get a sample and test it out before purchasing. Would be great for dry or mature skin. 

100% Pure Fruit Pigmented Healthy Foundation: This is my favorite summertime foundation, as it is the most matte and dries down to a powder finish. Because of this, I would not recommend for dry or mature skin types. 100% Pure is an extremely clean line that uses organic ingredients and fruit dye! Unfortunately, their color range is extremely limited at only 9 shades, which will hopefully change in the future. If they do happen to carry your shade, I would recommend all my oily babes to give this a try. 

Kat Von D Lock-It Tattoo Foundation: When I first tried this foundation, I actually didn't like it. I found that it applied patchy and made my skin look cakey and dry. At the time I only had a sample, so I never purchased. After a while, I decided to try again, and I found a way to make it work for me. This is full coverage and has a matte finish, but still allows a slight sheen to the skin. When applying this, I always make sure I exfoliate beforehand and apply a good moisturizer as a base. I always apply with a damp sponge, but recently I have started adding just a drop of beauty oil to the foundation and I love the finish it gives! It still lasts quite a while on me, but make no mistake, this feels like makeup on your skin. This one may not be for everyone for that reason, so always get a sample to try out first! 

Have you tried any of these foundations before? What were your thoughts? Let me know some of your favorites in the comments below, or on Instagram here

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